Effective Date: September 20th, 2018

We, Cheritz co., ltd., greatly value and love you and other users of our content. To ensure that you can enjoy our content wholeheartedly, we rigorously work on being as transparent as possible with how we protect and handle your personal information you have entrusted us with.

We strongly believe that it is important for you to know exactly what information we collect from you, how we use it, and the choices you can make on this matter. We also wish to not intimidate and alienate you with overcomplicated legal jargon and run-on sentences that go on and on and on and on. That’s where this privacy policy comes in. We tried our best to write this policy in the most coherent and easy to understand way possible. You are always welcome to contact us at support@cheritz.com or our Data Protection Officer at mpark@cheritz.com if you have any questions about our privacy policy.


What information do we collect? 

We limit the collection of your personal information to what is necessary for us to provide you with our content.
When you create an account to play our game, we collect:
As you play our game, we automatically collect:
We collect purchase records from the platform (such as Google Play or App Store) you are running our game on to verify purchase of in-game items.
We collect records of abusive and exploitative use of service and retain it for one (1) year to prevent the further exploitative use of service.


What information do we access on your mobile device and why?

To provide you with our service, it is necessary for us to have permission to access certain features on your mobile device. We assure you that we do not collect or store this information on our servers. Depending on the operating system of your mobile device, we have access to the following:



How do we use your personal information?

We use your personal information to provide our Service to you. We only use the collected personal information where we have a legal basis for doing so. We use the collected information in the games to:
We also utilize your information outside of the game to:


Who can see your information?

Other than us, these parties may view your information:


How do we store your information?

We use the third-party data hosting service provider in the United States to store the information we have collected. We are constantly developing and implementing new security measures to protect your personal information from unauthorized access, loss, identity theft, or alteration. Please note that while we put our utmost effort into protecting your personal information, no security measure is completely safe from intrusion by others and we cannot guarantee that your personal information is completely safe from intrusion.

In principle, we discard your personal information immediately when you delete your account or after the purpose of the collection is fulfilled. However, because we are a company based in South Korea, the relevant laws in South Korea requires us to retain certain information for a certain period. The retained information shall be only used for the purposes stated in the relevant laws.


How do we transfer your information internationally?

Because we are a game company in South Korea that serves a global user base and stores personal information in the United States, your personal information we have collected is transferred internationally. We understand that many countries have different laws and regulations on data protection. To ensure that we securely transfer information internationally, we make use of the standard contractual clauses approved by the European Commission. We make sure that our third-party data hosting service provider in the United States incorporates the EU-U.S. and Swiss-U.S. Privacy Shield Framework to safeguard the transfer of information we collect from the Europe Economic Area and Switzerland.


What options do you have about the information you provide us?

We believe it is important for you to fully understand the rights and options you have when it comes to the data you provide us. You have the rights and option to:


What is our policy on children?

Children under the age of 14 are not allowed to use our service without the consent from their parent or legal guardian. We do not knowingly collect, store, or process the personal information of children under the age of 14. You may only use our service if you are over the age at which you can consent to data processing under the laws of the country you are based in. If you become aware that a child under the age of 14 has provided us with their personal information, please contact us.


What happens when we change the privacy policy?

We may change our privacy policy from time to time. We’ll update this page if there is any change in our privacy policy. If there is a significant change in the policy, we may provide a more prominent notification such as a pop-up on the front page of the official website, post on our social media, or on the title screen of the game. Please understand that using the service after the privacy policy has been updated means that you have agreed to the change in policy. We ask you to stop playing our game immediately if you disagree with the changes made in the privacy policy.